BET-Branded App Comes to Chromecast

BET-Branded App Comes to Chromecast

Oct 10, 2016

BET has just launched a Chromecast-ready app for fans that make use of Google’s streaming dongle.

BET NOW (as the streaming application is known) allows subscribers to access BET’s stable of shows, and its release is right in time for the Fall premiere of some of its host networks shows.

BET Networks Executive Vice President and Digital Chief Kay Madati mentions BET’s commitment to cross platforms. “We are proud to add Apple TV, Chromecast and Roku streaming devices to our ever-growing portfolio of BET Digital offerings and in turn expand our TV Everywhere footprint,” he says. “As a leader in the digital space this expansion is an example of our commitment to hyper-engage our multiplatform users and audience with premium linear and digital content whenever and wherever on the devices and platforms they choose and love, in new, innovative, and seamless ways.”

The app is available on Chromecast now, and is free to folks who access BET through individual cable subscriptions.

Tre Lawrence
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