Samsung Releases Product That’s Very Similar to Something That Already Exists: Unicorn Apocalypse

Samsung Releases Product That’s Very Similar to Something That Already Exists: Unicorn Apocalypse

Mar 12, 2013

Samsung has been running ads recently promoting the Galaxy S3 and Note 2 featuring a fictional game developer making a potential hit game called Unicorn Apocalypse. Along the way they have foibles and follies involving Samsung phones and the guy who played Josh on 30 Rock. Well, life imitates art, as Samsung has published an actual Unicorn Apocalypse game. Through a contest with Gamespot and GameSalad, Liquid Gameworks has won $25,000 for their take on the end of all days with unicorns.

And in a situation that proves that Samsung is either wholly unaware of their reputation or are unparalleled masters of self-parody, the game they chose as the winning submission is basically a Robot Unicorn Attack clone. Adult Swim Games, the publisher of RUA, not only has tweeted mockingly about the game without mentioning it by name, but they also aired a bump (unavailable on Bumpworthy, which catalogs these) mocking Samsung for it. That’s a bold move if only because Samsung advertises on Adult Swim quite regularly.

Still, it’s really quite hilarious considering Samsung’s recent history. Unicorn Apocalypse is available for free from Google Play. Don’t count on an iOS version.

Carter Dotson
Carter Dotson, editor of Android Rundown, has been covering Android since late 2010, and the mobile industry as a whole since 2009. Originally from Texas, he has recently moved to Chicago. He loves both iOS and Android for what they are - we can all get along!
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