May 8, 2012
Mobile users love two things, apparently. One is spending money on the Amazon Appstore. The other? Casino games, which make up 5 of 3 of the top 5 grossing games on Google Play, and 5 of the top 20 grossing overall. This is hypothetically an apples-to-apples comparison, but top grossing numbers are unavailable for the Amazon Appstore, and the iOS App Store has 4 of the top 20 grossing games as casino-style games. They are popular.
As such, Mobile Deluxe is hoping to achieve a big win by launching the Kindle Fire version of Big Win Slots today exclusively on the Amazon Appstore for Kindle Fire. They will be using the Amazon Appstore’s new in-app purchase API to help generate revenue from users, who can buy coins and earn VIP points to unlock new machines and themes. According to Mobile Deluxe CEO Josh Hartwell, â€œAs an early developer partner, weâ€™ve been looking forward to Amazonâ€™s IAP service. Amazon knows merchandising and knows that Kindle Fire users want to buy digital products with the same great experience theyâ€™ve grown accustomed to. We are proud that Big Win Slots is one of the first games to deliver that renowned Amazon experience to Kindle Fire users.â€ The game is available today via the Amazon Appstore.