Nielsen Releases Statistics on Smartphone Market Share and Data Usage

Research firm Nielsen has released some data that is revelatory about the market share of smartphones in the US, and how these users are using their devices. First, Nielsen reports that Android phones own 36% of smartphone market share, compared to 28% for iPhone, and 23% for BlackBerry devices. Interestingly, HP/Palm’s WebOS and Windows Phone 7 are barely drops in the bucket of the smartphone market, with only 2% and 1% respectively; the original flavors of Windows Mobile commands 9% of the smartphone market still.

What Android and iPhone users do have in common is similar data-intensive usage: 79% of iPhone users have have downloaded apps in the past 30 days; 74% of Android users have done the same. 46% of iPhone owners streamed music online in the past 30 days; 43% of Android users have done the same. Finally, 37% of iPhone users have watched video or mobile TV in the past 30 days; 35% of Android users have done that as well.

While the usage of those various data services are all slightly lower on Android, what is interesting is that Android users outclass all other smartphone operating systems in terms of data usage – Android users use an average of 582 MB/month, and iPhone users use 492 MB/month. While this data includes the iPhone, it is unknown if it includes the iPad 3G as well. So, while Android is not being used as much for specific activities, Android users are using their phones more than iPhone users.

So, it appears as if any struggles with app sales in the Android Market are not due to Android users just not using their phone, because they are doing so in ways that are very comparable to iPhone users, and are using more data traffic than iPhone users. Android users do exist and are out there using their phones; the question is just how will app makers and service providers reach Android users?

Theme Thursday – BlackGold

Theme Thursday – BlackGold

May 12, 2011

I’m of the mindset that you have to be careful about adding gold accents to things. You can go from classy to trashy if it’s not done right. That said, I think this week’s theme sits somewhere comfortably in-between.

This week, I’m looking at BlackGold from ADDesigns, a theme for ADW Launcher.

ADW Launcher is a highly-customizable home replacement for your Android device. You can customize everything from the wallpaper to the icons. You can even customize the dock and app drawer to work in a variety of ways that take it beyond your stock phone settings. BlackGold is a theme for ADW Launcher that will instantly customize most of those features.

There’s something very solid and sleek about BlackGold. The gold accents in the black icons, plus the general shape and sharp lines make it look very precise. It almost reminds me of a wrist watch that has just enough of a stylish flair to take it beyond a mere timepiece.

When you consider that, most of the time, the only reason people pull out their phones is to see what time it is, you begin to feel that the cell phone is the modern day equivalent of the pocket watch. Therefore, I would assume it only makes sense to have a theme that suggests the more luxurious side or your Android phone. After all, smartphones don’t exactly come cheap.

BlackGold costs US$1.49 on the Android Market and comes with more than 250 custom icons, an additional 170+ icons in an icon pack for use with ADW’s custom shortcuts and 6 wallpapers to match the theme.

If last week’s theme, Tha Shag, was too rustic and retro for you, see if BlackGold isn’t more inline with your chic fashion sense.

Note: The clock widget featured in the screen shots is called SiMi, available in the Android Market.

Android Is Now the Most Used Smartphone OS in the U.S.

Android Is Now the Most Used Smartphone OS in the U.S.

Mar 14, 2011

According to a study released last week by comScore, the Android operating system has surpassed RIM’s BlackBerry OS as the most used smartphone OS in the United States. I have to admit, with so much Apple vs Android propaganda going on, I completely forgot that BlackBerry actually owned the #1 spot.

Glu Mobile Announces Partnership With NVIDIA

Glu Mobile Announces Partnership With NVIDIA

Jan 7, 2011

CES has been full of announcements and goodies for us Android users. This year is gearing up to be the year of Tablets, LTE phones, Honeycomb, and Tegra 2 dual core processors. Android devices are becoming faster and more powerful than ever and these advancements are sure to catapult the mobile gaming industry into a whole new era. One gaming publisher planning to take full advantage of these advancements is Glu Mobile.

Motorola Droid 2 For A Penny, Still Available.

Motorola Droid 2 For A Penny, Still Available.

Nov 3, 2010

It’s true, Amazon.com offers some great prices when it comes to smartphones. Of course you need to sign up for a 2-year contract to be eligible but isn’t that the standard? Right now there seems to be some downright insane prices for the popular Droid series of phones. If you have been on the ropes about switching over to Android or looking to upgrade, the price of $.01 is as strong of a reason to do so as any. That’s the current price of the Droid 2 with a new service plan. If you want the Droid Incredible you can get one in 1- 2 months for $39.99. What about the Droid X? Well, you can have that for the price of $149.99 which isn’t a huge savings from Verizon but it’s still an extra $50 dollars you can save.

Motorola Flexes Its Phone Muscle With A Plethora Of New Phones

Motorola Flexes Its Phone Muscle With A Plethora Of New Phones

Oct 6, 2010

With CTIA ENTERPRISE & APPLICATIONSâ„¢ 2010 underway it’s only fitting that Motorola would unveil its future lineup of Android based smartphones. Motorola is focused on bringing greater choices and flexibility for consumers and business IT departments when it comes to Android smartphones. The list of phones and features is quite impressive and spans across multiple carriers. Motorola has remained committed to being a key player in the Android movement and their newest lineup reinforces the fact that Android is quickly becoming a preferred platform amongst smartphone users.