Aug 30, 2011
EA is increasing their experimentation with free games on Android, after releasing an ad-supported version of Scrabble recently. Now, Tetris is available in a free capacity for Android. Tetris Free features only one game mode, the traditional Marathon mode that’s likely the most popular of all Tetris modes. As well, the game features ads that display before the game starts and on the top of the screen during gameplay. Unlike Scrabble Free on Android, Tetris is designed in part to upsell the paid version that currently exists on the Android Market.
It will be interesting to see if this proves to be EA’s preferred distribution method for games on Android from here on out; while these last two releases have been free to play, they haven’t involved in-app purchases in any way. Will EA games go down this road in the near future? Time will only tell. Tetris Free is now available from the Android Market.